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When businesses plan to venture new or foreign markets, they weigh different options while selecting ways of operation, hatching profit maximization plans and more. To test the waters of the foreign market, businesses often resort to indirect and direct export. Are you a marketing student, not being able to write the paper on this subject? Well, there is no need to fear as, we, at myhomeworkhelp.com is here to offer you Indirect and Direct Export homework help services that will serve your needs.
What is Indirect and Direct Export?
When business think of trading the unknown, venture into foreign markets to make a global impact, there are different entry modes that they often think of taking up. One such entry mode is exporting and it involves basically two ways:
Direct Exporting
This refers to the process when a company exports or sells to their target audience, directly. This exporting operation doesn’t include anyone else in the exporting chain. There is larger scope to make profit, however, businesses need to play it big when it comes to investing money in exporting and make proper use of human resources and distribution channels.
Indirect Exporting
Indirect exporting refers to that process where there is a presence of a channel partner when thinking of entering a foreign market. Channel partners usually comprise of agents or distributors that are present in the target export market of a business. It is the in-market experience, bankable reputation and good contacts which matters when choosing a good channel partner.
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