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Highlights on Financial and Non-financial Performance Measures
Financial and Non-financial Performance Measures are basically the techniques, or you can say methodologies through which an organization’s effectiveness and efficiency level are accounted for. The financial performance measures help in determining that how well the company has performed on the monetary parameters and non-financial performance measures are concerned with the assessment of quality parameters on various levels.
Both financial, as well as non financial performance measures, are equally important to comprehend if an organization wants to see itself getting huge success. These performance measures tell that how the organization is performing overall and the areas where it is lagging behind. With the help of these measures the major deviations are quickly analyzed and then corrective steps are taken by top management.
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Various financial performance measures
Financial performance measures includes analyzing the following things-
- Analysis of balance sheet, trading profit and loss account, cash flow statements.
- Various financial ratios.
- Calculation of returns on investment.
- Analyzing shareholders return and comprehensive risk analysis.
- Liquidity analysis and exact situation of working capital in a company.
- Comparative analysis of financial data over the previous years.
- Comparative analysis of financial data with other companies in the market.
- Applying statistical techniques and using mathematical models for knowing the exact financial position.
Various non-financial performance measures
Non financial performance measures are highlighted as follows-
- The level of employee satisfaction in a company.
- The level of customer satisfaction.
- The quality of products and services offered by the company.
- The market share captured by the company.
- Brand recognition and popularity level in the market.
- The new and diversified product and services range being offered.
- The participation level of employees in various activities
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